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New Mineral SPF from EleVen by Venus Williams

Tennis star launches pair of new reef-safe sun care SKUs at Credo.

Venus Williams has rolled out a new clean, reef-safe SPF under her EleVen by Venus Williams brand.  The pair of mineral formulas are said to melt into any skin tone without leaving behind a chalky finish and are exclusive to Credo.   Williams partnered with Credo Beauty and The Sunscreen Company on the formulations, which were designed to complement her activewear brand that features UPF 50 technology.   The range includes On-the-Defense Sunscreen SPF 30 and Unrivaled Sun Serum SPF 35; each ...

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